As the world and the fashion industry are moving towards sustainability, how can the beauty industry be behind? The beauty industry is also taking a step towards introducing vegan and cruelty-free beauty products. These products are eco-friendly, and they won’t cause any harm or pigment on your skin. These beauty products will enhance your beauty and make you glow more.
Let’s start with a definition, for those who are new to the vegan and cruelty-free skincare field. Vegan products are those that do not contain any animal by-products or animal-derived ingredients such as carmine, lanolin, beeswax, or Manuka honey. Cruelty-free refers to a product that has not been tested on animals in any way. When purchasing these items, keep in mind that PETA has endorsed them (People for the Ethical Treatment of Animals). It is a non-profit organization that certifies vegan and cruelty-free products.
Here, we have listed the Top 20 brands & products that are vegan and cruelty-free.
20 Best Cruelty-Free Makeup Brands
1. Sephora
Sephora, one of the famous beauty brands, offers vegan and cruelty-free products. This innovation was started with the motto “Clean at Sephora”. It banned a list of beauty products made from animals and tested on animals. Shop from Vega makeup, skincare, hair and more at an unbelievable price. It has received a cruelty-free cosmetic certificate from the PETA organisation.
2. KVD Beauty
KVD Vegan Beauty has been creating high performing sustainable makeup since its launch in 2008. It has 100% vegan makeup products from foundation to mascara. This store gives every fine detail about a product from its ingredient to packaging. If you are looking for beauty products for long-wearing, then it is a perfect store. Apart from this, It is committed to producing the product packaging 100% reusable or recyclable.
3. Hourglass
Hourglass, famously known for its luxury cosmetics, has become a vegan and cruelty-free cosmetic store. Everyone loves this brand for its long-lasting makeup. Here you will find supreme colour-payoff that comes in hundreds of colours and shades. These vegan skincare products are available at an affordable price.
4. E.L.F Cosmetics
E.L.F. Cosmetics is one of the most popular brands among bloggers. For newbie e.l.f cosmetics is a perfect gateway to shop from at a low price. It offers good quality makeup that is 100% vegan and cruelty-free. All the skincare products are free from sulfates, hydroquinone, parabens and phthalates. (Triclosan, nonylphenol )
This affordable brand surprises us with its innovative launches and offers vegan cosmetics.
5. Huda Beauty
Huda was founded by a famous beauty blogger and makeup artist. The store offers amazing products that are worth buying. She started with an innovation of “Clean Beauty” refers to toxic free beauty cream. All the products are not tested on animals. It is famous for its Matte Lipstick and brushes.
Find More about Huda Beauty >> Here
6. 100% Pure
100% Pure is committed to providing completely organic beauty products. This store uses natural ingredients that are certified organic. It is the best brand for those looking for chemical-free beauty products. The Coffee Bean Caffeine Eye Cream product has won the best beauty product in the mama & baby awards 2020.
7. Shirley Conlon
It is the Dubai premium organic skincare brand. The ingredients are pure and effective skincare products at an economical price. These products are long-lasting benefits to the skin. It focuses on ultra-lightweight molecular botanical that absorb into the skin, are non-oily and allow the skin to breathe.
8. Faces Beauty
Faces Beauty is creating its path by introducing vegan beauty products. It offers amazing sustainable products like eyelashes, sponges, matte liquid lipstick and more. Suppose you are looking for eyelashes that enhance your beauty, shop from this store. You will receive free makeup samples on every order.
9. Loccitane
This brand has been against animal testing for more than 40 years. They do not use animal products other than bee pi-products such as honey or beeswax, used in natural moisture products. The products offered by this brand are of excellent quality giving your skin the elements it needs to be beautiful. Recently Loccitane started to use 100% recycled plastic. It’s the first beauty brand to create inclusive packaging featuring Braille.
10. Beauty Bay
Beauty Bay is famous for its bold beauty collections and has received cruelty-free certification from PETA. It sells products for skincare, bath and body, haircare, makeup and more. All the products are not vegan. Recently it has launched a cosmetic line that is both vegan and cruelty-free. These cosmetics made up of non-toxic materials have captured great attention by their amazing effectiveness on the skin.
11. Admire My Skin
The key foundation of this store was to make cruelty-free skincare products. Cruelty-free innovation is a hallmark of all products available here. The products are designed to help you minimise the appearance of premature skin ageing, wrinkles, skin damage, hyperpigmentation, acne and more. It uses clinically proven grade ingredients. Find a best-selling line of products on the website at a budget-friendly price.
One of the most popular products capturing everyone’s heart is the night serum, which s enriched with the powerful antioxidant properties of Vitamin C and Hyaluronic acid.
12. Look Fantastic
Look Fantastic store always believes that beauty products still provide the joy and luxury of makeup we all love without testing on animals. To fulfil this dream of its customers, the store offers an amazing collection of skincare products.
13. Kiehl’s
Kiehl’s started in 1851. It is one of the oldest beauty stores. Despite its an old store with traditional formula, it’s aiming to produce a sustainable product. Now, 64% of its products are vegan with a mark of animal-free ingredients. You can easily find no animal testing products also—the products offered here are of high quality with rich colour and texture.
14. Victora Secret
This famous brand is against animal testing and offers only branded products without animal testing formulations or ingredients. Recently, it has launched Pink Body, a line of cosmetic and beauty products that are green, organic and 100% vegan. This line has amazing products like energising sugar scrub, soothing body lotion and more.
15. Be Vegan: (Less products only Organic Larder and deo)
Be Vegan is completely about vegan products. This brand sells 100% certified organic beauty care products with high-quality ingredients. Get them from this brand if you are looking for substantiating products for beauty, skincare, and personal care. The speciality of this Be Vegan brand is that it offers all these products at affordable prices.
16. IZIL Beauty: Past 8 years
For the past 8 years, IZIL beauty has offered vegan and cruelty-free products. The ancient secret of Moroccan beauty inspires all the skincare lines. This brand produces sulfate and parabens free beauty care. It has a “Shop by Concern” option to choose the right product depending upon skin and hair type.
17. Rituals: Purely animal-free products
Rituals, a purely animal-free brand, offers skincare created with 90% natural origin ingredients. These products are free from harmful chemicals. It offers suitable products for all skin types, whether dry or oily. These products keep our skin clean and make your skin smooth with their moisturising properties.
18. Oud Milano
Oud Milano, famous for the best quality cosmetics and skincare products, offer vegan products. This brand adds ancient beauty formulas to enhance beauty with organic ingredients. It has all kinds of beauty products, from Indian colour pigments to the latest eyelashes from Dubai. Get skin healing elixirs made from Arabian oils for skin concerns, making your skin young and refreshed.
19. Clarins
Clarins, the famous beauty brand in the European Union, is also moving toward sustainability. This luxury brand is constantly modifying its original formula making it 100% organic. Even if a product is a bestseller, it is being improved to provide more quality, sensory enjoyment, and attractiveness. Apart from this, it offers 3 free samples on every order, so you can apply and give feedback.
20. Erborian
This Korean-French beauty brand merges k-beauty and French luxury to create products rich in natural ingredients. These products are tested on real people for better results and have never been tested on animals. Besides this, the products are gluten, sulfates, parabens, coal tar and hydroquinone-free. It also offers three free samples on every order that is 100% organic.
20 Best Vegan Skincare Products
1. Hydro Grip Primer from Sephora
To keep your makeup long-lasting, you need an invisible makeup primer. The hydro grip primer is a perfect makeup primer that gives a radiant finish by locking hydration. It is a vegan product with a 94% natural gel formula that smooths skin and grips makeup for 12 hours. This primer is not tested on animals and is silicone-free.
2. Pinky Goat Lashes from Faces Beauty
Eyelashes are the centre of attraction that enhances visual communication by drawing attention to the eyes. The Pinky goat lashes from faces beauty are vegan and give your eyes a beautiful look. These eyelashes are made from faux mink, and no mascara is required. Apart from all these, it is reusable upto 15 times.
Eyeliner has been an important makeup from ancient times. Kiko Milano eyeliner from faces beauty is long-lasting and increases the brightness of your gaze-liquid. This eyeliner enhances visual communication by drawing attention to the eyes.
3. Immortelle Overnight Reset Serum from Loccitane
This serum includes 3,000 antioxidant-rich Immortelle bubbles, which helps you preserve the essential oil in your skin. These bubbles melt into your skin during the day, providing stress resistance against sensitivity, dullness, and weariness. It’s a fantastic serum for enhancing your skincare routine and decreasing dark circles, puffiness, and wrinkles.
4. Sunscreen from Beauty Bay
Pamper the face with Oh My BOD! SPF50 Body Sunscreen from Beauty Bay. This product has 70% organic ingredients including cucumber and green tea. It keeps the skin hydrated and non-greasy while preventing sunburn. Apart from this, it gives a glamorous look with a radiant finish.
5. Organic Sulfur Face Mask By Admire My Skin
Face masks play an important role in trapping the moisture and making the skin feel refreshed. This organic sulfur face mask is 98% natural with non-toxic chemicals and cruelty-free. It will help to get clean skin, absorb excess oil, reduce breakouts, and heal acne and blemishes. This face mask is perfect for acne-prone, ageing and combination skin.
6. Eyeshadow Primer By LookFantastic
The eye shadow primer from LookFantastic makes the eye shadow lasts all day. It improves your skin texture and helps your eye makeup go smoother. The anti-ageing properties built in this primer protect your eye shadow from ageing. One of the amazing things about this primer is that the product is not tested on animals and is non-toxic.
7. Anti Wrinkle Serum By Kiehl’s
Get the perfect anti-wrinkle serum from Kiehl’s that protects your skin, reduces wrinkles and refines the feeling of skin’s texture. The Retinol Skin Renewing Daily Micro-Dose Serum has a highly concentrated liquid. These tiny liquid molecules go deeper and are quickly absorbed by the skin. It is highly effective in reducing wrinkles, fine lines and sunspots.
8. Body Lotion By Victoria’s Secret
Nourish your body with Body lotion by Victoria’s Secret, which is 100% vegan. This lotion has a hydrating formula that keeps your body moisture for 24 hours. It also has an amazing scent with essential oils and mood-lifting notes to make your day. This lotion locks the moisture in the skin and prevents sticky layers.
9. Facial Cleanser By IZIL Beauty
The Argan Mild Facial Cleanser by IZIL beauty thoroughly cleanses the skin without drying it out or removing its natural oil. It is a vegan beauty product free from sulfate & soap. The argan oil present in this cleanser removes impurities, germs, and makeup, making your skin glow.
10. Eye Make-Up Remover By Rituals
Eye Makeup removal is a part, as you have to remove the makeup and dirt from the skin surface. This Eye Make-up Remover offered by Rituals removes all makeup and even the most stubborn remnants including lipstick shade. This remover is made of organic ingredients with rose water and holy lotus.
11. Mascara By Oud Milano
Mascara has been an important makeup from ancient times. The Kameleonic Volume Mascara from Oud Milano has an amazing thickness, making eyes more attractive. It is available in black and brown colour at an affordable price. This mascara gives a natural look and lasts all day.
Kiko Milano eyeliner from face beauty is long-lasting and increases the brightness of your gaze-liquid. This eyeliner enhances visual communication by drawing attention to the eyes.
12. Foaming Cleanser Set By Clarins
The Hydrating foaming cleanser set by Clarins is best for all skin types. These foam bubbles seep into pores to draw out impurities and pollutants. It contains 100% natural ingredients of plants that will enrich skin cells and keep skin hydrated and refreshed.
13. CC Cream From Erborian
CC Cream SPF 25 of Erborain brand gives a fabulous makeup finish, which primer and foundation cannot. It is a cruelty-free and vegan makeup product with organic ingredients. This cream is available in Dore & Clair shades that match perfectly with any skin tone. CC cream SPF 25 acts as sun protection and covers small imperfections and redness like concealers.
14. Lip Gloss from H&M
Finding a perfect Lip Gloss that is vegan and free from animal testing might be difficult. So, H&M has a high-quality lip gloss that is completely a vegan product. Get 3-pack Lip glosses from H&M of fruity and sweet flavour. These lip glosses give a shiny finishing touch and hydrate the lip for a long time.
15. Water Foundation from 100% Pure
Fruit Pigmented Full Coverage water Foundation is 100% pure, and it is one of the best water foundations. It is completely a vegan, cruelty-free and gluten-free product. This foundation has received the Elite beauty award winner in 2019. It keeps the skin hydrating and gives a slightly dewy finish for a natural glow.
16. Lipstick from KVD Vegan
Epic Kiss Nourishing Vega Butter Lipstick from the KVD Vegan store is the best quality lipstick in the market. It is available in 15 luxurious shades and is 100% vegan. This butter lipstick keeps your lips hydrated and smooth without peeling them off.
17. Highlighter from EM
EM Cosmetics has a stunning Sunscape Highlighter in four shades, including clarity, serenity, majesty, and legendary. It is a cruelty-free makeup product with non-toxic chemicals. The highlighter is formulated with pearly pigment to give a fabulous look with a radiant finish. It also has high-quality formulas to make skin beautiful and healthy.
18. Hydrating Eye Balm for Dark Circles from Hourglass
Hourglass’s Equilibrium Intensive Hydrating Eye Balm is a sustainability beauty product. It is clinically proven to provide to 8hour of hydration reducing fines lines, wrinkles and puffiness. This balm smooths the under-eye skin and diminishes the dark circles just after 3 days of use.
19. Concealer by Sephora
Sephora has an amazing concealer that is cruelty-free and free from non-toxic chemicals. The Boi-Ing Bright On Concealer available at Sephora hides every skin problem and gives a naturally flawless look. This concealer is waterproof and lasts for 8 hours, hiding dark circles and patches.
20. Lip Scrub from Shirley Conlon
Exfoliation is important for lips to eliminate dry and flaking skin. The Organic Lip Scrub from the Shirley Conlon brand is an amazing product. It consists of organic ingredients that smooth and nourishes delicate lip skin. The sun-dried beeswax acts as an emollient & protective barrier and hydrates the lips.
FAQ’s On Curelty Makeup
Do makeup brands still test on animals?
Yes, some popular brands still test on animals. Because in some countries like China, it is mandatory to test the beauty products on animals before selling them into the market.
Which makeup brands are cruelty-free in 2022?
Sephora, KVD Vegan, 100% Pure, OUD Milano, Rituals, Hourglass, E.L.F Cosmetics and other brands became cruelty-free and received PETA certification for no animal testing.
What are cruelty-free makeup brands for sensitive skin?
Many cruelty-free makeup brands available for sensitive skin include Sephora, 100% Pure, IZIL Beauty, E.L.F Cosmetics, Faces Beauty, H&M, Erborian and more.
What are cruelty free makeup brands in sephora?
Sephora has started to provide cruelty-free makeup brands to its customers. You can find 7 Virtues, 8 Greens, Adwao Beauty, Amika, Frank Body, Moon Juice and more.
Name the Korean cruelty-free makeup brands?
Present, K-beauty is adopting cruelty-free makeup brands. The famous brands that have stopped animal testing are Dear Klaris, Benton, Purito, Sweet Chef, TonyMoly, Touch in Sol and many others.
Are cruelty-free products vegan?
Remember that not all cruelty-free products are vegan because few makeup products are not tested on animals but manufactured from animal products. So, it becomes important to choose a beauty product that has both cruelty-free and vegan certificate stamp on it.
Are cruelty-free products better?
Yes, the products are not tested on animals but are much better than those tested on animals. The products have gone through the testing process of animals and are successful, but they might not be successful on human skin because animals and human skin have a lot of differences. The cruelty-free products are made meticulous not to harm any human skin. So, cruelty-free products are better and safer.
What is the difference between cruelty-free and general cosmetics?
The major difference between cruelty-free and general cosmetics is the testing process. In general cosmetics, the testing of the makeup product has to be done on animals, which is unethical. Whereas for cruelty-free cosmetics items, the testing process is not done on animals. These animal-free testing products tend to be healthier and contain less chemicals.
Does cruelty-free makeup brands are cheap?
This question arrives because we believe that all good products have a high cost. But it is not so true. Cruelty-free makeup brands are cheap. One of the reasons it is cheap is that it does not have to go through the testing process on animals. This process saves money, and therefore the price of the product decreases.
What are the top 5 cruelty-free makeup brands?
Thankfully, the popular beauty brand follows the ethical way to produce cosmetics. Here are the top 5 cruelty-free makeup brands: Sephora, 100% Pure, KVD Vegan Beauty, E.L.F., Cosmetics, Loccitance.
What is the best cruelty-free foundation?
The best cruelty-free foundation is “Good Apple Skin Perfecting Foundation Balm” of KVD Beauty from Sephora. This foundation has hydrating balm with a lightweight, long-wear formula and gives a fresh matte finish.
